The right care for your jewelry

Quality is not the only factor that promises a long life for your jewelry. Because with the right care you not only have something of it for a very long time, but also keep it particularly beautiful. 

Knowledge makes it brilliant

Caring for your products properly doesn't have to be complicated or time-consuming. The only thing you should know is how best to clean which product. We use different materials: brass, sterling silver or gold-plated pieces. Every material behaves differently and therefore needs different care routines. 

Proper storage preserves the jewelry

All three materials have one thing in common: They are happy when they are stored correctly. Jewelry boxes may be a bit old-fashioned, but they do the job. And that's wonderful: Because NOOE jewelry is also best stored on a soft surface. Whether it has to be a box or a cloth in which the jewelry is wrapped - that is entirely up to you. 


Brass is a durable alloy of copper and zinc and can be recognized by its typical, slightly darker gold tone. Since it does not cause allergic reactions, it is very popular in jewelry production. Very rarely (in only 5 out of 100 cases) brass leaves discolorations on the skin.

Brass is shiny and clear. Only if it is not worn for some time can it oxidize and then appear matt and barely shiny. What is missing is the friction - whether with the skin, clothing or something else. To get the full shine out of the brass again, you just have to take a toothbrush and some toothpaste and polish up your piece of jewelery.


925 sterling silver is easy to recognize by its white, rich color. This material is also characterized by the qualities of being waterproof, hypoallergenic and durable. However, sterling silver can discolour over time as it reacts with the hydrogen sulfide in the air. If your products have tarnished easily, you can easily clean them.

For this you have to go to the kitchen, because everything should be there. Fill a cup halfway with water and add 1-2 drops of washing-up liquid. You can now clean your jewelry with a soft cloth and then dry it with another cloth. Now your jewelry should shine like new again. If the silver is already more discolored, a chemical silver bath is the best solution. 

Gold plated

Part of our collections is plated. The pieces are studded with either 14k or 18k gold. In contrast to gold plating, where the material is only covered with a fine layer of gold, the extra thick coating of the plating ensures that the color is retained for a long time. In addition, the pieces are resistant to water and sweat.

These products can also be cleaned with household agents. You can rub the plated pieces with baking soda or baking powder and a soft cloth. Then wash off under warm water and dry and polish with a dry, also soft cloth.